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Pure Eatery: A new spot in Downtown Lafayette

There are few rules for this monthly space, and even then, they’re mostly self-imposed. But there’s one simple one: no major chains/franchised activities. That’s less an effort to disparage the big guys than it is to distribute space to the local folks.

On its face, Pure Eatery might seem in violation — although I contend three locations in three Indiana cities (all within an hour’s drive of each other) is more like a long link than a chain.

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After success at spots in Fishers and Indy’s Fountain Square neighborhood, Pure Eatery headed up I-65 and opened its doors in downtown Lafayette earlier this year. Their focus on natural, healthy, fresh-casual cuisine is legit —there’s nary a fryer to be found on the menu — and their style is to make soups and dressings from scratch every morning.

Although the days of dining outside are waning for 2017, Pure provides unparalleled outdoor dining space downtown — with copious space on either a patio or a second-floor deck. (On this overcast September evening, we stuck to the cozy interior with a view of the L-shaped bar.)

We started with a pair of appetizers — the spinach and asparagus dip and a quartet of gouda-stuffed jalapeño peppers. Hardly a complaint to say the former could almost be a queso, given its cheese-blend base — served piping hot with plenty of pita bread and both the texture of spinach and the taste of asparagus coming through just enough. The homemade herbed ranch dressing offered a fine complement to the liberally stuffed jalapeños as well.

I then tried the Fideo, a tomato-based Mexican noodle soup with vermicelli, beans, some chiles and tortilla garnish. Noodle soups can be a splattery gamble, but the vermicelli was perfectly sized for the cup. Overall, this was a lightly spiced Southwest delight I would definitely enjoy again.

Relative to the appetizers, the entrées and sides were less flavorful than anticipated. My marinated beef tips were cooked to tender perfection, but I missed the sharp taste expected from a combination of pickled banana peppers and garlic, and the mashed cauliflower also lacked zing.

Abby went with the ham and white cheddar panini — always a fine choice for the applewood-smoked sweetness of Indy’s stellar Smoking Goose Ham. But the side of dill potato salad seemed to have had its tang taken away.

Dessert rebounded, though — a just-right portion of raspberry-swirl cheesecake with chocolate crust. Skip the topping and just let the strawberry-and-blueberry garnish do its natural thing.

So, while this initial visit may not have dazzled from start to finish, Pure Eatery still offers plenty of other exciting options — like the black bean burger with egg and avocado, balsamic sockeye salmon or bourbon peanut shrimp wrap — that caught my eye to consider for a return trip.


  • Pure Eatery
  • 221 N. 4th St.
  • Lafayette, IN
  • (317) 663-9825 


  • 11 a.m. to 11 p.m., Sundays-Thursdays
  • 11 a.m. to 2 a.m., Fridays and Saturdays


  • $6.95 to $10.95


  • $8.95 to $13.95


  • $8.95 to $12.95


  • $10.95 to $17.95


  • $5.95


  • Spinach & Asparagus Dip
  • Gouda-Stuffed Jalapeños
  • Fideo soup
  • Raspberry-Swirl Cheesecake

Picture of Nick Rogers

Nick Rogers

Nick Rogers is Tipmont's Communication Manager. He joined Tipmont in 2021. Nick has a bachelor’s degree in Journalism from the University of Illinois at Urbana-Champaign. In a previous life, he covered arts & entertainment and continues to publish film reviews. He loves movies (big shocker!) as well as rooting for the Chicago Cubs and trying new restaurants. He lives in Lafayette with his wife and dogs.

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